To Blog or Not To Blog?



For many people, that is indeed the question.  When I first started blogging back in early 2011, things were just really starting to get busy in the blogosphere.  Bloggers were starting to build large, solid followings, and companies were starting to realize they could make use of that by partnering with us for win-win situations.  What happened next is what you’d expect, everyone and their sister and cousin and neighbor and neighbor’s daughter decided to start a blog.  For decades, women have been looking for great job options that allow us to make money from home, some of us because we are home all day with kids, and others because they want a side income or want to have the ability to quit their day jobs.  All of a sudden, blogging looked to a lot of people like an easy answer.  And it still does.

But let me tell you this, friend.  It’s not.  If you are in the phase where you are considering whether or not to start a blog yourself, or if you’re trying to decide whether you want to continue with the blog you have, let me ask you a few questions.  But first, let me say that I’m not attempting to talk you all out of blogging…after all, I do it, so it must be fun, right?  I know first hand that it can be an enjoyable, rewarding, interesting career.  But I also know it’s not for everyone.  Just like teaching, accounting, professional sports, acting, counseling, and being a chef aren’t the right jobs for everyone.  My hope is that by answering these questions honestly, you’ll have a better idea if this is the right choice for you.

1. Is there something you’re equally good at and passionate about?
Everybody’s blog needs to be about something.  Whether it’s crafts or recipes or couponing or fashion, you need something to talk about.  And there are already a lot of somebodies out there talking about that same something…which means you need to be awesome at it yourself if you want to gain a following.  You also need a passion for it because otherwise, the novelty wears off quick.  If you’re an artist or crafter and you end up feeling like, “ugh, I have to go make something for this upcoming post…” instead of, “yay, I get to create again today,” you’re not going to enjoy this gig one little bit.

2. Are you willing to sacrifice 20 or more {probably way more} hours a week to work on your blog?
Blogging takes time.  Well, let me rephrase.  GOOD blogging takes time.  If you really want to grow and become a force to be reckoned with in the blogging world, you need to create your projects/recipes/outfits, photograph them, edit those photos, write up your posts, then promote the heck out of them once they’re live.  All of that takes time…lots of it.  If you aren’t able or willing to squeeze at least twenty hours or lots more out of your family’s schedule to work on it, it’s probably not a good fit for you.

3. Do you own and know how to use a good camera?
One of the job requirements of a blogger has become that you’re also a semi-professional photographer.  The world’s best post is going nowhere without awesome photos.  If you don’t have a good camera and take crisp, clear, well-lit photos, you are going to struggle.

4. Are you willing to take risks?
Sometimes success only comes from being willing to put yourself out there, market yourself to companies and manufacturers, and ask for what you want.

5. Can you afford the necessary monthly fees?
You will need to pay hosting fees as well as subscription fees to certain sites whose services you want to use…things like PicMonkey, Rafflecopter, Photobucket, Inlinkz, etc.  Plus, there are other out of pocket fees for participating in and running private giveaways and more.  Are you financially able to make those payments?

6. Are you willing to view this is a business/career?
If all you want is to have a little hobby blog that your friends and family can see, that’s a totally different ballgame.  But if you really want to dive in headfirst, are you willing to do everything for this that you would do for a day job?  Are you willing to negotiate, to promote, to network, to take financial risks, to meet deadlines, to take professional criticism, and more?

Before starting a blog, I think a good hard look at these questions will help you put things in perspective and decide if this is a road you really want to take.  Again, I’m not trying to dissuade you, just trying to help you figure out if this is the right fit for you and your family.  What do you say?

The Creative Team of Somewhat Simple

The Creative Team of Somewhat Simple

We are a creative group of ladies who strive to make our families happier and our homes prettier. Follow along as we bring you creative content that is sure to inspire!
The Creative Team of Somewhat Simple

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